Monday, February 26, 2007

New launch from Prophet

The good people at Prophet have launched a new blog called BackPocket which is aiming to collate marketing news and views from across the industry. I’ve had a look round and there’s some strong material here. The “factoids” section is especially useful for getting quotes and stats for presentations – as always the rule is check these out for yourself - at least make sure you name your source if using in a presentation.

Since there is too much information out there right now, it's nice when somebody takes the time to distill it for you.

No comments: